Increase visibility and positive perceptions of Bethel University among prospective students, donors, and other constituent groups through compelling digital-first design. The Digital Designer creates high-impact, mobile-responsive, and accessible assets—including web graphics, email layouts, display advertising, social media visuals, motion graphics, and presentation materials—that reflect Bethel’s brand personality, safeguard consistency, and drive measurable results in enrollment, retention, and fundraising.

Primary responsibilities

1. Digital Design – 80%
   1. Create, adapt, and optimize design assets for digital channels (web, email, social media, paid media, digital signage, and motion/interactive formats).
   2. Translate brand guidelines into persuasive, ADA-compliant digital experiences that support enrollment and advancement goals.
   3. Develop scalable digital templates (e.g., Canva, Adobe Express, email platforms) to empower non-designers while maintaining brand quality.
   4. Stay current on design and platform trends (social, UX, responsive design, motion graphics) and integrate them into Bethel’s creative work.
   5. Provide digital design guidance and mentorship to student workers.
2. Collaboration and Workflow - 15%
   1. Collaborate with project managers, marketing strategists, writers, and other creatives to understand project objectives, audiences, and desired outcomes.
   2. Present and refine designs based on stakeholder feedback, balancing creative innovation with consistency and performance metrics.
   3. Manage timelines, prioritize concurrent digital projects, and ensure design deliverables align with deadlines and campaign goals.
3. Asset Management - 5%
   1. Organize, tag, and maintain digital assets (graphics, templates, motion files) to improve design effectiveness and workflow efficiency.

Additional Responsibilities:

Bethel’s mission is to educate and equip students to lead lives of impact through transformative academics in a Christ-centered community. Bethel’s employee community plays a central role in developing our students as whole and holy persons. To carry out this mission, Bethel uses the foundation of our guiding documents, the Affirmation of Faith, Community Covenant, and Key Policies. Bethel expects all employees to actively participate in creating our Christ-centered community by agreeing with and abiding by our core beliefs in the Affirmation of Faith and supporting all other beliefs as Biblical, responsible, and thoughtful approaches while avoiding dissension and divisiveness. Employees teach and mentor students and help one another uphold our Community Covenant commitments.  As a result of these expectations, all University employees act as ministers of the gospel of Jesus Christ by actively partnering with the University to carry out its mission and foster Bethel’s Christ-centered covenant community.

Other Duties: The essential functions, tasks and responsibilities of this position may change from time to time. Bethel University reserves the right to add or omit duties and responsibilities at the discretion of the University or its leadership. Additional tasks or duties required of the position, will be communicated to the incumbent with specificity to ensure the employee may perform their role with complete understanding. This job description is intended to describe the general level of work being performed; it is not intended to be all-inclusive.

• Strong expertise in Adobe Creative Suite (Photoshop, Illustrator, XD/After Effects), plus experience with Canva, Adobe Express, or other template-based platforms.
• Familiarity with web/email platforms (e.g., CMS, email marketing systems such as Mailchimp, Slate, or similar).
• Knowledge of ADA-compliance, accessibility standards, and responsive design principles.
• Ability to design assets tailored to multiple digital channels and campaign goals.
• Strong time management skills with ability to manage multiple projects simultaneously.
• Excellent communication and collaboration skills, with ability to present work and incorporate feedback effectively.
• Capacity to learn and adapt quickly to emerging tools and design trends.
• Understanding of print production processes a plus.

• 1+ years of related experience.

• Bachelor’s degree in graphic design, digital design, interactive media, or a related field.

Travel: This position requires little to no travel.

Work Environment:

This job operates in a professional office environment. This role routinely uses standard office equipment such as desktop and/or laptop computers, photocopiers and smartphones.

The work environment involves working for a suburban, Christian university in which all employees are expected to have a demonstrated commitment and personal relationship with Jesus Christ, a commitment to the mission and values of the University, and an agreement to abide by all University policies.

Physical Demands:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to talk and hear. Specific vision abilities required by this job include close vision and ability to adjust focus. The job requires extended periods of sitting and traversing the Bethel Campus on a regular basis. Reasonable accommodations may be made to ensure people are able to perform the essential functions.

The mental and physical requirements described here are representative of those that must be met by an individual to successfully perform the essential functions of this position.

Expected Hours of Work:

Typically, days and hours of work are Monday through Friday, with the expectation to work specific schedules and hours as identified and communicated by management. Occasional evening and weekend work may be required as job duties demand. This is a 40 hour per week, 12 months per year position

Bethel is committed to offering meaningful benefits to our employees including health insurance, retirement plans, and a generous time off package. Learn more about these offerings here.

Learn more about our commitment to diversity in hiring .

Bethel University is a leader in Christ-centered higher education with approximately 4,700 students from 50 states and 32 countries enrolled in undergraduate, graduate, seminary, and adult education programs. Based in St. Paul, Minnesota, Bethel offers bachelor's and advanced degrees in nearly 100 fields. Educationally excellent classroom-based and online programs equip graduates to make exceptional contributions in life-long service to God and the world.

Bethel University’s Christ-centered mission includes a commitment to equal educational opportunity and equal employment opportunity. Bethel does not unlawfully discriminate on the basis of race, color, creed, national origin, sex, marital status, disability, status with regard to public assistance, familial status, or age in its admissions, educational programs, or employment practices.

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