Bethel University

Director of Bethel Fund and Alumni Participation

2 months ago
Position Number
# of Openings
FLSA Status
Months per year
Benefit Eligible
Benefit Eligible

Job Summary

Responsible for the strategic management and execution of a comprehensive annual giving program, securing increasing levels of annual and participation of recurring gifts from staff, parents, friends, and alumni


  • Research, design, implement and direct a compelling, robust, year-round acquisition and cultivation strategy that incorporates best practices and creative communications to increase giving and participation in the Bethel Fund from alumni, parents, staff, and friends
  • Work collaboratively with the alumni engagement team, Development Facilitator and UR Services team to develop a written master plan and calendar for all phases of annual giving, including direct mail, online giving, telemarketing, class giving, student giving and alumni giving
  • Work with internal and external constituents to build consensus and educate on Bethel Fund initiatives. Work collaboratively with constituent relations team to establish a Bethel Fund advisory committee to expand the reach of the program using volunteers. Develop and implement plan to identify BF donors with major gift potential to transition to development officers
  • Develop and supervise the phonathon team leads and program toward the growth of the BF donor base in size and participation
  • Conduct regular, thorough assessment of Bethel Fund performance through detailed analysis to assess and enhance program effectiveness, giving patterns, and potential donor segmenting. Provide regular program updates to executive leadership
  • Research and incorporate ongoing BF “best practices” and develop new and creative strategies to increase support
  • Explore creating a BF advisory committee to expand the reach of the program by using volunteers

Required Skills

  • Experienced with data base segmentation and a keen understanding and ability to market the BF to different audiences.
  • Knowledgeable (able to learn) with online fundraising including marketing through social media
  • Ability to recognize among annual fund donors the potential for significant major and planned gifts.
  • Experienced in identifying, recruiting, training and supervising staff and potential volunteers.
  • Possess exceptional oral and written communications skills, as well as computer skills
  • Have very strong analytical skills with the ability to quickly and regularly adjust strategy based on giving trends.
  • Must be an independent and strategic thinker capable of understanding the full scope of projects while seeing individual tasks through to completion.
  • Must be project oriented, able to handle several tasks simultaneously, possessing an ability to prioritize multiple tasks under pressure while managing deadlines will.
  • Must be able to quickly adapt to a changing environment and embrace change as a new challenge to perform with excellence, taking on a sense of ownership in all tasks performed.
  • Experience in and commitment to a team approach within the department, division and throughout the University.
  • Must have excellent computer skills related to the use of MS Word, Excel, and have direct experience with Banner.

Required Experience

A minimum of five (5) years experience in progressively successful experience in annual giving

Required Education

A minimum of a bachelor’s degree in business, communications or related fields.

Additional Information

  • Ability to sit at desk for extended periods. Able to assist at BU functions
  • This is 1 FTE, 12 months per year job.
  • Must have flexible schedule and be able to work some evening or weekends for work related functions


Sorry the Share function is not working properly at this moment. Please refresh the page and try again later.
Share on your newsfeed